How to Get Your Message Out by Sponsoring a Podcast on the Cheap

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Real Fast Results podcast, host Daniel Hall interviews Dan Walton, founder of Cast.Market—a platform that provides valuable analytics for podcasters and potential sponsors. Their discussion delves into the booming podcasting landscape and the importance of understanding show popularity metrics based on geography and time. Dan shares insights gained from creating Cast.Market that can help podcasters improve their content and reach.

Additionally, he introduces a groundbreaking advertising network aimed at making podcast advertising more streamlined and effective. By efficiently connecting sponsors and podcasters, Dan aims to enhance the podcasting experience for both creators and advertisers.

Listeners can expect to learn about innovative ways to promote their own messages through podcast sponsorships and how to elevate their podcasting game overall.

Category: Books on podcasting Tag: learn podcasting

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(Real Fast Results Book 96)

Welcome to this episode of the Real Fast Results podcast! This episode actually revolves around the whole podcast movement and what is going on for content creators. Today’s special guest is Dan Walton. He is the creator and founder of Cast.Market, which enables podcasters and potential sponsors to explore the podcast landscape. With it, you can track any show’s popularity across time and by geographic region. These are important metrics for people who run podcasts.

While creating this service, Dan discovered new insights on what drives listeners to shows. So, in addition to providing the democratic data that it does, Cast.Market is launching a brand new advertising network, which breaks down the barriers of podcast advertising. Dan believes that by connecting sponsors and advertisers in an efficient and automatic way, he can make podcasting more productive for everyone. Welcome to the show Dan…

Promise: We’re going to talk about how to improve podcasting and how to improve your show, if you’re a podcaster. Also, we’ll discuss how to get your message out about what you are doing, through podcasting.